Apple, ranked the least green of the big tech companies earlier this year, is moving quietly to repair its reputation by switching its vast east coast data centre from coal to solar power.
Local officials in North Carolina say the company is preparing to build a solar farm adjacent to its $1bn data centre in Maiden.
The facility could help Apple recover from a Greenpeace report earlier this year which said its cloud-computing operations – run from centres such as the one in North Carolina – were heavily reliant on dirty energy such as coal.