Google and Facebook are at war. We’ve known this for a while. Of course, neither side will admit to it, but they are. Winner takes the Internet.
After months of Facebook owning Google in just about every way imaginable (well, except search, of course — but the rise of social is slowly making search less important), Google has finally been able to strike back with Google+. And now a full-on social sharing race is getting underway. It may not be a winner-take-all race, but it will eventually be winner-take-most. We simply can’t share everything across 5 or even 3 networks. Google is fighting an uphill battle in this regard, but at least they finally have a weapon.